Almost two years have passed since country hitmaker Craig Campbell has released new music. But in a world fueled by the smoke and mirror act of overnight success, Campbell has long been admired for his patience and persistence on the road less travelled. A consistent balancing act of traditional values and modern industry trends, Campbell is also considered by many to be one of the most talented yet under the radar stars, across all genres. And now, his highly anticipated single, “It’s About Time”, marks Campbell’s first independent release since parting ways with his former label, Broken Bow Records. It also highlights the first track the charismatic charmer has co-produced, along with playing acoustic guitar and piano, and singing his own harmonies. But this song is no stranger to the set list. In fact, Campbell has seized every opportunity in the last two years to deliver this sultry ballad to a captivated audience with just his airtight vocals and a piano.
After all, the magic of the keys brought him his hunger for music as a child. The good ole’ down home boy grew up playing his mother’s piano and singing in church. After graduating high school, he took a job as a corrections officer in his hometown of Lyons, Georgia. But music never left his side. Taking a cue from the sounds of classic country and idols like Travis Tritt and Randy Travis, Campbell started a band and played local and national bar gigs. When the guitar player quit, Campbell took that as a sign to chase his dreams all the way to Nashville, Tennessee.